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Posts Tagged ‘Social media’

Urgent distress call sent to Facebook friends. Phone broken? No, they used the phone to send it

Two Aussie girls got lost in a storm drain. Solution? Post an update on Facebook via mobile phone. The thought of using the phone to call Australia’s version of 911 apparently never occurred to them.
Fortunately, it worked — this time. But what if none of their friends had been logged in at that time? What [...]

Latest Facebook lawsuit alleges site exists only to snoop on you and sell the information

Five users of Facebook recently filed a lawsuit against Facebook, alleging that the true purpose of the site is to collect information about consumers “in the most innocuous way possible” and sell it to third parties. While it’s doubtful that the suit will gain much traction, the litigants’ analysis of the Facebook business model is [...]

Testing the effectiveness of Linked In group discussions

A few weeks back there was a discussion in a Linked In group for e-marketers in which the initiator complained about people who start topics ostensibly to have a substantive discussion, but it’s actually an attempt to promote their services – usually consulting of some kind or another.  Anyone who’s spent any time in Linked [...]

Hunch.com applies social media techniques to build collective intelligence

If you haven’t stopped by Hunch.com, it’s worth a visit. The first thing the site will do is ask you to answer some questions. No, not your social security number – questions about your likes and dislikes, so it  can learn about you. Then it will let you do one of two things. You can [...]

Why we’re seeing a social media gold rush

We are in the middle of a gold rush. A full-tilt, get out of my way or I’ll trample you gold rush. Possibly the biggest gold rush in technology since Y2K.
I’m referring to the flood of people competing in a noisy, rapidly shifting environment to gain quick recognition as the vaunted SME: Social Media Expert. In 2008, Facebook and [...]

The Great Bamboozle: A deeper look at the social media phenomenon

Much has been made over the past two to three years about how social media – social bookmarking, social networking, blogging, etc. – have empowered average, everyday people by placing in their hands simple, easy-to-use, and often free tools that level the playing field with traditional media. Social media, so the narrative goes, democratizes global [...]

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